China's bathroom market formed the situation of the princes competing for supremacy in the northern and Southern Dynasties
  • Date:2019-08-21
  • Read:1981

At present, China's bathroom market is purely a situation of princes competing for hegemony. It has not yet formed a competition system backed by regional characteristics. Major brands of bathroom enterprises are also on one side. Although a small number of enterprises adopt group heating to form a partial United front, this trend is not obvious, and the scale is very small. It will not have any impact on the overall situation at all, and foreign sanitary enterprises are also fighting each other in China, because they are all international giants, so their own strength is not vulgar, there is no need to form a unified alliance, and their competition in the high-end market is also very cruel, because there is no shadow of Chinese enterprises in the high-end market, so they have become foreign countries. A place for bathroom enterprises to fight each other

But because more and more sanitary enterprises are integrated into the domestic market, some enterprises will disappear from the market slowly in this large-scale fight. Later, after the cruel competition, a group of enterprises with real strength will survive, and then these enterprises will adopt the way of regional merger and acquisition of some local small and medium-sized enterprises slowly, then the local will form the dominant pattern of several large enterprises. That is to say, the number of enterprises in the whole market will be greatly reduced to a reasonable range, so the market planning will be significantly improved. Through the continuous progress of the market, the environment of the domestic sanitary industry will gradually improve.

So we can see the big from the small. Since this will happen in the regional aspect, it will also happen in the provinces and even in the whole country. Therefore, the brand enterprises with real strength can each make a large profit in the market. Maybe it seems impossible from the current situation, but we can see from the development of other industries that this situation is inevitable. At that time, the domestic brand bathroom enterprises will form a situation of the Southern Dynasty, in which all the powerful enterprises form a fierce competition, but their strength almost forms a situation of mutual involvement.

The Northern Dynasty in the bathroom market refers to the external forces, which is very similar to the Northern Dynasty in history, and also comes from the opponents of foreign regions. The Northern Dynasty is not full of peaceful atmosphere, but we only see the fierce fighting between the northern and Southern Dynasties, and ignore the struggle between various foreign enterprises in the Northern Dynasty. The current market situation is that the south is weak and the north is strong, but this situation will eventually end in the future. Who can end the era of confrontation between the north and the south?

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